Why are podcasts trending around the world ?

Podcasts have become increasingly popular in recent years for a variety of reasons:

  1. Convenience: Podcasts can be listened to at any time, whether it's on a commute, while exercising, or while doing other tasks. Many people find them to be an easy way to make the most of otherwise unproductive time.

  2. Variety: There is a wide range of podcasts available on virtually any topic you can imagine, from true crime and politics to comedy and fiction. This allows people to find shows that align with their specific interests.

  3. Connecting with creators: Podcasts are often created by individual creators or small teams, which makes the connection between creator and listener feel more personal.

  4. Cost-effective: Podcasts are generally free to listen to and easy to access, which makes them a cost-effective entertainment option.

  5. On-demand listening: Podcasts are often released in a serialized format, which means that listeners can tune in when they want, rather than having to wait for a specific broadcast time.

  6. Increased accessibility: With the rise of smartphones and other mobile devices, it's easier than ever to find, download and listen to podcasts. This increased accessibility has helped them to reach a wider audience.

  7. Podcasts are also gaining popularity due to their ability to create communities and foster personal connection with the host/hosts and other listeners, and it's also a way of expressing oneself for creators.

The popularity of podcasts has been growing steadily for several years now and it is expected to continue growing in the future. The flexibility and versatility of podcasts are some of the main factors behind the medium's continued success.